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Trends and Innovations in Marketing Information Systems pdf/epub/kindle/txt ebooks
By:Tsiakis, Theodosios
Published on 2015-10-21 by IGI Global



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Information technology has helped to facilitate the development of various marketing techniques, thus enabling a more efficient distribution of the data that are essential to business success. These advances have equipped managers with superior tools to interpret available consumer and product data and use this information as part of their strategic planning. Trends and Innovations in Marketing Information Systems features the latest prevailing technological functions and procedures necessary to promote new developments in promotional tools and methods. Bringing together extensive discussions on the role of digital tools in customer relationship management, social media, and market performance, this book is an essential reference source for business professionals, managers, and researchers interested in the use of current technology to improve marketing practice.

This Book was ranked at 32 by Google Books for keyword Network Marketing.

Book ID of Trends and Innovations in Marketing Information Systems's Books is XdnHCgAAQBAJ, Book which was written byTsiakis, Theodosioshave ETAG "1wjTeybNmTc"

Book which was published by IGI Global since 2015-10-21 have ISBNs, ISBN 13 Code is 9781466684607 and ISBN 10 Code is 1466684607

Reading Mode in Text Status is false and Reading Mode in Image Status is true

Book which have "455 Pages" is Printed at BOOK under CategoryBusiness and Economics

This Book was rated by 2 Raters and have average rate at "4.5"

This eBook Maturity (Adult Book) status is NOT_MATURE

Book was written in en

eBook Version Availability Status at PDF is true and in ePub is false

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