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Neue Chancen und Risiken durch Network-Marketing pdf/epub/kindle/txt ebooks
By:Rokia Achour
Published on 2007 by GRIN Verlag



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Studienarbeit aus dem Jahr 2006 im Fachbereich BWL - Unternehmensfuhrung, Management, Organisation, Note: 1,3, Fachhochschule Ludwigshafen am Rhein, Veranstaltung: 'Operatives Vertriebsmanagement', 11 Quellen im Literaturverzeichnis, Sprache: Deutsch, Abstract: Traditionell werden Waren und Dienstleistungen uber den Einzelhandel an den Endverbraucher verkauft. In den letzten Jahren zeichnet sich in der Distribution ein neuer Trend ab. Wahrend einige Unternehmen aus verschiedenen Branchen versuchen die bisher gewahlten Distributionswege fur ihre Kunden weiter erfolgreich zu gestalten, gewinnen neue und bisher weniger beachtete Vertriebswege immer mehr an Bedeutung. Der zunehmend intensivere Wettbewerb und die immer anspruchsvollere Wachstumsziele der Hersteller, ein sich veranderndes Kundenverhalten und eine zunehmende Relevanz neuer Kommunikationstechnologien zwingen Herstellerunternehmen ihre traditionellen Distributionssysteme mit alternativen Absatzwegen zu erganzen. Der Direktvertrieb| ist fur viele Konsumenten ein bekannter Begriff, den die meisten mit der Firma Vorwerk in Verbindung bringen. Dieser direkte Vertriebsweg hat in den letzten Jahren eine wesentlich dynamischere Entwicklung genommen. In unserer schnelllebigen Zeit ist diese Vertriebsform fur den Kunden haufig eine bequeme und Zeit sparende Art des Einkaufens. Im Rahmen des Direktvertriebs spielt insbesondere die dynamische Form des |Network-Marketing| eine zunehmend wichtige Rolle, das immer mehr an Bedeutung gewinnt und Thema der Hausarbeit sein wird. Network-Marketing ist eine ausserst effektive Methode der Vermarktung. Hierbei werden Produkte und Dienstleistungen durch ein Netzwerk selbstandiger Vertreter angeboten und empfohlen

This Book was ranked at 8 by Google Books for keyword Network Marketing.

Book ID of Neue Chancen und Risiken durch Network-Marketing's Books is jwF0iaVRzogC, Book which was written byRokia Achourhave ETAG "T65sCQEIBZQ"

Book which was published by GRIN Verlag since 2007 have ISBNs, ISBN 13 Code is 9783638646208 and ISBN 10 Code is 3638646203

Reading Mode in Text Status is false and Reading Mode in Image Status is true

Book which have "88 Pages" is Printed at BOOK under Category

This Book was rated by 1 Raters and have average rate at "1.0"

This eBook Maturity (Adult Book) status is NOT_MATURE

Book was written in de

eBook Version Availability Status at PDF is falseand in ePub is false

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